MAX Artist

MAX Artist

The Midwest Arts XPO has a robust schedule of over 250 artist showcases including Dance, Theatre, Music and more! Presenters will have an opportunity to see live performances and learn more about artists who are available for touring in the Midwest.


Interested in Showcasing?


Artists interested in showcasing are invited to complete this showcase questionnaire.

By submitting this form, you agree to have your information shared with the list of MAX Showcase Room Producers and be added to the MAX Showcase email list to receive relevant showcase information.

Frequently Asked Questions

Yes! The Midwest Arts XPO (MAX) will offer more than 250 artist showcases over the course of the four-day event. Showcases will be produced by an impressive group of experienced showcase room producers who will be selected from a pool of qualified applicants. Showcase producers will be selected and approved by the Heartland Performing Arts, Inc. Board of Directors.

No. Not at this time.

There are NO official juried showcases. All showcases are produced by independent producers.  

See schedule here.

If you would like to apply to be a MAX Showcase Room Producer, please submit this application by March 8 or contact us at [email protected].

To express your interest in receiving information about showcasing at MAX, submit this form, or email us with your interest at [email protected]. We will email the showcase information to you once Showcase Room Producers have been confirmed.

Yes, there is a cost to showcase. The cost of a showcase slot will vary based on the length of the showcase slot and the technical equipment supplied in the room. 

Showcases will be listed in the MAX Conference eventScribe APP. You will have an opportunity to display your marketing materials in the Exhibit Hall at your booth, and in the area directly outside of your showcase room.

Performances for Young Audiences Symposium

Wednesday, Sept 18

The MAX Youth & Family Programming Symposium features a panel discussion on critical issues in the field, thematically specific small group conversations, networking with colleagues and a curated showcase. Topics include artistic programming, commissioning new works, marketing to schools and families, and supporting artists in new and innovative ways. Session Leaders are to be announced.


The 90-minute, curated Performances for Young Audiences (PYA) Showcase will consist of six 12-minute showcases and five 3-minute artist pitches during the transition between showcases. The showcase will be curated by a panel of seasoned performing arts industry professionals who have extensive experience in working with youth and family programming.

Click for downloadable pdf


Wednesday, Sept 18, 2024

Upperstage Theater of the Indiana Repertory Theater
140 W. Washington Street, Indianapolis, IN

If selected for a showcase, the cost is $1000.00
If selected for a pitch, the cost is $200.00

The performance area is approximately 24’w x 22’d x 14’6 h. There will be a video screen to accommodate multi-media presentations.

Artist(s) must be available 7:00am-12:00 noon.
Tech/load in 7:00-10:00am
Showcases 10:15 am-12:00 noon